Golf Equipment Industry

Statement of the problem The problem lies with the rules and regulation made by the USGA and R & A which prevents golf Industry to elicit itself and be a cost-effective game played by everyone. in advance(p) products with late rules and regulations in place, implications would be difficulty in adopting the rising guidelines make it less long-familiar among players. Also the ledge liveliness of the products is less and it has become difficult for the Industry as a whole to retain the golfers as the perception is, golf is barely for rich peoples. SWOT ANALYSIS Strengths Good next: 22.7 gazillion US Golfers, 2 million in Europe and 17 million in Asia R & D Budgets, proficient advances/product innovation drives growth 20 % increase in US sales, disrespect fewer golfers. Weakness Short shelf life of products tonic models distributively year so this implies that Golf is becoming expensive for the golfers with new advancement in the industry. in advanc e(p) products with new rules and regulations in place, implications would be difficulty in adopting the new guidelines making it less familiar among golfers. Attracting and retaining new, recreational golfer. Opportunities Investing in the upcoming markets like India and China, the conduce implications would be large state leading in change magnitude income.

Aging universe of discourse in US so more(prenominal) time for the retired people and making golf more popular Manufacturing find based on their competitive advantage Align manufacturing with suppliers of grips, shafts, custom equal systems/software. Threat s mold equipment from China The rules and! regulations freeze technological advancement in industry. Porters fivesome Forces Models: 1) Threat of new potential Entrants: (Low Level) * Large amount of huge investment is required * Cost of advertisement and setting up the subscriber line is expensive * There are trusty customers which are difficult to regorge and very difficult to pull back and gain retention of those...If you inadequacy to get a panoptic essay, order it on our website: OrderCustomPaper.com

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